UK’s Best-Known School Clothing Supplier Trutex Schoolwear Partners With MySizeID
AIRPORT CITY, Israel, June 7, 2021 / PRNewswire / – Trutex Schoolwear, the UK’s leading school uniform retailer, and My size (the “Company” or “My Size”) (NASDAQ: MYSZ) (TASE: MYSZ), the developer and creator of smartphone measurement solutions, today announced the successful integration of the MySizeID widget on the Trutex website , which is designed to revolutionize online shopping for school uniforms for parents and kids.
Children’s clothing does not have a standard size, much to the frustration of parents and children. The physical size of an item labeled “10 years” can vary widely from brand to brand, with differences of up to several centimeters depending on the manufacturer. This guessing game is not only a waste of time and money, as parents continually order and return ill-fitting uniforms – it can even mean that on the first day of school, a child will not have a school uniform. the right size to wear.
MySize’s sizing solution uses Trutex’s size charts, product tables, GTINs, descriptions and other relevant details, along with MySize’s patented algorithms, to provide parents with a highly accurate size recommendation for their children. All parents need to do is enter their children’s height, weight and follow the app’s simple instructions for other measurements that can be taken easily using their smartphone as a measuring tool. The easy-to-use plug-and-play widget is seamlessly integrated into the Trutex site, making the correct size of a child accessible with just a few clicks. According to Trutex’s initial pilot program, the solution results in the right size over 99% of the time.
“We are delighted to be the first public sector school uniform company in the UK – which represents the vast majority of the market – to offer this technology to our parents and students,” said Matthew Easter, CEO of Trutex. “We have long recognized the frustration of the online clothing guessing game, and how important it is that parents can order the right size for their kids and fit it right the first time around. Our team has worked hard alongside MySize. to ensure the best precision in the application, and we are delighted to offer this solution to our families. “
“Integrating our solution with UK school uniform market leader Trutex was a natural step for us. Our top priority is to bring peace of mind to brands and consumers, ”said Ronen Luzon, CEO of MySize. “We’re excited to ease the burden on busy parents who don’t have time to waste returning the wrong size uniforms.” Meeting the challenge of children’s clothing sizing is essential, and MySize is proud to lead the way. “
Trutex school clothes is Brittany Most popular uniform brand, providing apparel for over 150 years. With a network of schools across the UK, they supply over 4 million pieces of clothing a year and pride themselves on high quality uniforms that are made to last, ethically and sustainably sourced. To learn more and see the app in action, visit www.trutex.com.
About MySize Inc:
My Size, Inc. (TASE: MYSZ) (NASDAQ: MYSZ) has developed unique measurement technology based on sophisticated algorithms and cutting-edge technology with wide applications including the apparel, e-commerce, DIY, shipping and package delivery. . This exclusive measurement technology is driven by several algorithms capable of calculating and recording measurements in various new ways. To learn more about My Size, please visit our website: www.mysizeid.com. We regularly post information that may be important to investors in the Investor Relations section of our website. follow us on Facebook, LinkedIn, Instagram, and Twitter.
Please click here for a demonstration of how MySizeID provides a complete sizing solution for the retail industry.
Register now here for a free plan of the MySizeID solution for your online store.
Please click here to download MySizeID for iOS.
Please click here to download MySizeID for Android.
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Or Kles, CFO
SOURCE Ma Taille Inc .; Trutex school clothes